The 3 failures that kept me playing small (until they didn’t)

There are a lot of things I’ve done right in business.

But here are 3 things I absolutely failed at, and they kept me stuck way longer than I want to admit.

1. Hiding Myself

I didn’t think I had the “right” skills or qualifications to do what I really wanted to do.

So I hid.

I tucked myself underneath the roles I knew I could do (VA, admin, social media) instead of owning the deeper, more strategic, more powerful work I was actually built for. I waited for someone to tell me I was ready and spoiler alert, no one ever did.

2. Not Showing Up Enough

I didn’t show up with the same consistency and commitment I tell my clients they need to.

I wasn’t sharing the truth of my work, my process, or my voice. And because I was hiding and half-showing up, I wasn’t landing new clients, which just confirmed the story that I “wasn’t qualified” to do what I really wanted to do.

See the loop?

3. Thinking I Needed a Label

I kept thinking I needed to define myself with one clear title or niche to be seen as legit.

But trying to fit myself into one label while also hiding and under-showing-up just reinforced the cycle of not being chosen, or more importantly, not choosing myself.

What I’ve realized is I don’t need a label. I need full permission to be the multifaceted, highly skilled, intuitive, strategic, systems-obsessed human I am.

I thrive when I can focus on many things, not just one. I’m happiest when given the opportunity to perfect and master many different things.

Here’s what I know now:

• I can be good at operations and messaging.

• I can love strategy and magic.

• I can build workflows and anchor visions.

I don’t need to choose. I just need to show the f*ck up and stand in my truth, so I can stop playing small!

If you're stuck in any of these: hiding, holding back, or labeling yourself to death, you're not alone.

But you don’t have to stay there. Your growth doesn’t start with a strategy. It starts with choosing to be seen.